Overview

Do you want funding? Do you know how to tell your story to potential investors and partners?

Learn how in this highly interactive workshop series.

Over four weeks, you will have the opportunity to work on your business plan with assistance from The Institute of Entrepreneurship and Community Innovation.

Participants are encouraged to share their ideas with other participants, network, and develop their social enterprise / business ideas.

This seminar series will review business plan concepts and provide the opportunity for hands-on application.

Concept reviews are 30 - 60 minutes with 2 hours dedicated to hands-on application to your plan. 

Outcomes

• Utilize market research to create financial plans
• Develop a marketing plan
• Create a draft of your business plan
• Know funding sources

 Seminar 1 - June 2nd - The Pit

Have your social enterprise / business reviewed by the Pit Bosses.  Provide a quick pitch and be bombarded by Q & A. Exact length of pitch will be confirmed upon final registration numbers.  All participants will be provided with the "must know" questions.  Ignore at your peril.

• Know where you need to improve
• Use the knowledge gained to build a great plan

Seminar 2 - June 9th - Market Research - Telling Your Story

Need funding?  Then you need to tell your story.  And how do you tell your story?  Market research is the key - market research allows you to build your financials.  No one cares about your opinion - just the facts.

• Learn cheap and effective market research steps
• Turn your research into your financial plan
• Gain confidence in your business and your ability to tell the story

Seminar 3 - June 16th - Marketing

A great idea is no good if you can't sell it.  Does it take big bucks?   It doesn't need to.

• Grassroots marketing strategies
• The power of your personality

Seminar 4 - June 23rd - Feedback

Peer review.  How clear is your story?  Get the real feedback from your peers.  Walk away knowing what you need for success.  The story is coming together - let's talk about sources of funding.

• Business plan reviewed against a scoring grid
• Take away comments to finish your plan
• Understand finance sources

About the Instructor

Mark Simpson is the Founding Director of the Institute for Entrepreneurship & Community Innovation at George Brown College, and has run his own business consultancy for more than 20 years. Mark is passionate about helping young entrepreneurs plan for their ideas.

Event Details:

All seminars will run from 6-9 pm. Registration and refreshments at 5:30 pm.

Location:

230 Richmond Street East

Institute of Entrepreneurship and Community Innovation (The Institute)

The Centre for Business

George Brown

Cost:

$200 for series

$130 for additional members of your team (please contact us at info@ysec.org for discount code)

50% off for YSEC members

Note: it is only necessary to register for one of the seminar dates to reserve your place in all four seminars